The Strategy Behind Our 12-Month Sales Cycle Shrinking 20%

Developing a solid network and resolving challenges are the vital aspects for accomplishing success in elaborate business-to-business deals.This post is for B2B marketing experts working to shut long, intricate sales cycles. Comprehending your prospective customers and addressing their actual issues is vital for success.Focus On Structure a Devoted

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Introducing the Power of a Chief Marketing Officer in a Technology Company - Mark Donnigan cmo that works with startups

In the ever-changing landscape of start-up companies, having a Chief Marketing Officer (CMO) can make all the difference. A knowledgeable CMO brings invaluable knowledge to the table, from specifying the firm's identity to driving regular growth. We will take a look at the value of a CMO in a startup, including their role, advantages, timing factor

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Marketing for Business to Business Selling and today’s Buyer’s Journey - Interview with Mark Donnigan Startup Marketing Consultant

The B2B buying process can be lengthy and complex, with multiple decision-makers and stakeholder groups involved. This can lead to long sales cycles and a lower win percentage for businesses. However, by understanding and catering to the needs of the buyer throughout the journey, B2B marketers can decrease sales cycle times and increase the chances

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